Wisconsin ETF in partnership with Financial Fitness Group Win the 2021 Governor’s Financial Literacy Award.

We are proud to announce that The Wisconsin Department of Employee Trust Funds recently received a 2021 Governor’s Financial Literacy Award for its financial wellness program, Wisconsin Strong: Your Financial Security™.  

The Wisconsin Strong program provides targeted and online education, resources, and tools to help the state’s 475,000 government employees and retirees maximize their Wisconsin Retirement System benefits, grow their financial knowledge, and achieve their personal financial goals. Over 450,000 Wisconsinites and their families reaped the benefits of growth in their financial knowledge with this unique program. Many elements of criteria were taken into consideration when given this award. During an eight-month campaign period in 2021, the Wisconsin Strong program achieved significant outcomes. The results were staggering: 

  • Engaging:  The program’s 18,190 participants completed online financial health self-assessments, personalized and interactive courses, and webinars. More than 200 individuals took steps to reduce their college debt and 401 new college savings accounts were started. 
  • Behavior-changing: 29% of participants took a deep dive into their budgets; 27% created or reviewed a financial plan; 21% checked their credit or made a positive change to improve their credit; and 21% started or added money to an emergency fund. 
  • Satisfying: 86% of participants found the program to balance well with their work-personal lives 

We are honored to have partnered with Wisconsin ETF. It is rewarding to play a role in the empowerment of Wisconsin employees and their families in reaching their financial goals. We look forward to our continued partnership with the State of Wisconsin to provide Financial Literacy.  Click here to read the full press release. 

Are you ready to implement an award-Winning Financial Wellness Program? Learn more now. 

ABOUT FFG: 

We are a leading provider of FINRA compliant educational content to help thousands of advisors and financial service firms to attract, build, and cultivate deeper relationships with their clients. The company was founded based on 20+ years of research on how best to engage consumers to learn about money in a digital world. We’ve been assessing, scoring, and educating our clients’ target audiences–thereby driving real behavior change–through our financial education platform.